Clean, simple Website design is currently a very popular trend. Naturally, it helps to know just what is necessary to create such a design. Here are some of the basic elements of clean site design.

Page Lay-out

Every page starts with a well-throughout grid consisting of columns and rows that ultimately determine the placement and scale of all other page elements. This grid creates a sense of order that assists designers in establishing consistency, hierarchy and rhythm. By establishing order, it is easier for designers to create a tidy, well-organised site.


Good typography goes a long way towards clean site design by using limited amounts of typefaces. Overuse of typefaces can make a site look disorderly and disjointed, whereas just one - or at most two - typefaces varying in size, weight and colour establish a clear, eye-pleasing typographic hierarchy. Spacing of letters, lines, and so on also assists in keeping a site clean and easy to read.


Using a limited palette of colours - typically involving s shade of grey and one other colour - which is typically used to highlight links, headers, etc) - enhances user friendliness and makes visual unification of site elements/ pages.


Charts, illustrations, interactive elements and so on that share geometrical frameworks, saturated colours and bold strokes also help to tie a site together in a clean, user friendly fashion.

Achieving Clean Designs

The best way to achieve a simple and clean site design is to start with a more complex effort. In other words, designers set off by adding unlimited amounts of design elements and content layers to a page. They then try out different variations of how these elements are laid out. Once a page looks like it is almost acceptable as an end result, they then go about reducing what is there to the necessary minimum.

Essentially, the process involves asking what actually has to be there - and anything that is not vital in keeping the page's design/ lay-out 'together' can be removed. Basically, creating a clean design involves starting out in 'a big way' and then tweaking the design here, there and everywhere until the finished project consists of only what is essential to retain functionality, allow users to have a pleasurable experience and fulfil the site's purpose.

While this may seem to be going about it in a backward manner, it is ultimately the best way to achieve useful pages that are clean, tidy and easy to use.